BETBY is sponsoring the upcoming virtual event SBC Betting on Sports America (BOSA) Digital, as the global sportsbook provider aims to establish itself within the fast-emerging US sports betting market.

The company is supporting the conference, which takes place between 1-2 December, and hopes its presence will increase awareness of the platform’s core offering.

Visitors to the virtual BETBY stand at BOSA Digital will be able to learn more about the company’s AI-driven, fully-managed sportsbook solution, as well as its innovative Betby.Games esports range. The supplier’s team of experienced professionals will also be on hand throughout the event to provide further insight on its offering.

Leonid Pertsovskiy, Chief Executive Officer at BETBY, said: “We have strong ambitions to penetrate the North American sports betting market next year, and attending SBC Betting on Sports America gives us the opportunity to highlight the benefits of our fully-managed sportsbook solution to delegates.

“We’ve enjoyed significant growth this year following a string of commercial deals and believe our offering is extremely well-suited to the demands of the US sports betting sector. For anyone interested in how the BETBY sportsbook can drive forward your business, please get in touch.”