After months as one of the industry’s most talked-about trends, prediction markets have now entered a new phase with the launch of the first fixed-odds solution designed specifically for

During GAT Cartagena, Juan Pablo Barahona, LatAm Regional Director for BETBY—a B2B premuim sports betting provider renowned for its tech-driven approach and AI-powered tools—sat down for an exclusive

Thaise Jupiter, Regional Sales Lead for Brazil at BETBY, explains why “true regionalisation” — in product, service and strategy — is driving the supplier's growth in Brazil. Could you explain

Sergey Tsukanov, BETBY's Chief Sportsbook Officer, delves into microbetting’s potential in LatAm, highlighting market dynamics, compliance hurdles, and technology’s transformative role. Microbetting has exploded in the

How was 2024 for BETBY? ▫️ CEO Leonid Pertsovskiy reflects on BETBY’s exponential growth and how the sports betting industry is shaping up. 2024 was a year of affirmation for

Danil Emelyanov, Head of BETBY’s AI Labs, on how the provider is leveraging artificial intelligence to offer unique special markets, ever more bridging the worlds of sports betting and

Ilze Ramolina, BETBY’s Head of Legal, takes a closer look at the importance of Brazil’s newly regulated market while also discussing the challenges that may arise for those

BETBY’s global brand ambassador, chess icon Magnus Carlsen, took center stage at ICE Barcelona’s opening day, engaging with the sports betting industry’s leading media and stakeholders during